This guide provides a step-by-step approach to the college search process. It emphasizes understanding personal priorities (academics, location, campus culture) and utilizing various research methods including online tools, virtual tours, and connecting with current students and alumni. The guide also stresses the importance of creating a balanced college list (safety, target, and reach schools) and preparing application materials well in advance. Finally, it highlights the significance of financial aid planning and meeting application deadlines. The guide concludes by promoting a service called College Journey to assist students through this process.