Learn how to build a well-structured Google Ads campaign that drives results and reduces wasted spend. This episode breaks down every step of campaign setup, from defining goals to optimizing bids for better performance.

You’ll discover how to:

• Match your campaign type to business goals for higher-intent traffic
• Organize campaigns and ad groups to improve ad relevance and management
• Use broad, phrase, and exact match keywords effectively
• Add negative keywords to eliminate irrelevant clicks and save budget
• Write and test ad copies that convert on fast, mobile-optimized landing pages
• Choose the right bidding strategy to lower CPC and increase conversions
• Optimize weekly using data-driven insights for continual improvement

A strong campaign structure is the foundation of lasting Google Ads success.

Blog Link: How to Structure a Perfect Google Ads Campaign

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