06.18.2018 - By Chris Syme and Becca Syme
In this episode Chris and Becca give authors a strategic outline on how to use social media to supplement book sales. Show Notes & Links -The one key to selling books with social media. -What is the 80-20 Content Rule and why do authors need it to sell with social media? -Why discovering new readers is the most difficult part of using social media for promotions. -How to know what kind of content your readers will engagement with. -What are the four elements of engaging content (The Content Formula Cheat Sheet)? -What are "meaningful interactions" and why you need to learn how to foster conversations on social media. -Why every social media post needs a call-to-action and why that isn't always about selling. -Exciting news: meet us in Denver at the Romance Writers of America conference. Links: click 'em, they're live: The Art of Shouting Quietly by Peter Mosley Influence by Robert Caildini Your free download of The Content Formula Cheat Sheet Find out more about Chris' online course, The Content Formula