When we're trying to title a TEDx talk, we need to make sure it fits a format the organizer expects. If you look at the top 20 titles of TED talks, you'll notice that none of them use the "Name: Subtitle" format. Instead, they're always phrases like, "Do schools kill creativity?" or, "Your body language may shape who you are."

Find the Red Thread at TamsenWebster.com.

Resources

• The most popular TED talks of all time
• How to Title Your Keynote or Presentation – EP:096