Podcast interviews truly have the ability to transform your business but how can you track your success? How can you tell what impact your interviews are really having? Listen in as we talk about:

• The importance of setting clear goals
• The different ways to track success

Key Takeaways

• Be clear about your goals and what you hope to achieve from a podcast interview strategy.
• Choose a call to action that aligns with your goals.
• Track your success against your call to action. For example if your CTA is an incentive to get listeners to subscribe to your list, did you see an increase in subscribers when your episode went live?
• Remember to also look at the other opportunities you've experienced as a result of your podcast interviews. For example, our clients have been asked to speak at conferences, deliver webinars and workshops, write features and articles.
• The full impact isn't necessarily going to be obvious the day or week your episode goes live. Remember content can be discovered down the line - months after you recorded the show. Your podcast interviews are assets.

Connect with Victoria Bennion

Book your free podcast guesting strategy session today.

To learn more about working with us visit https://victoriabennion.com/