Tools of the Podcast Trade w/J. Rosemarie Francis

How to Transform Your Podcast Into A Lead Machine w/David Griffiths


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In this episode, I speak with digital creator and content coach David Griffiths, who shares his journey of struggling with YouTube for over a decade before discovering the key to creating engaging content. 

He discusses the importance of consistency, audience research, and strategic content creation to grow a loyal following. He also highlights the role of mentorship, the power of short-form video, and the necessity of clear calls to action in building a successful digital presence.

Finally, David emphasizes how being authentic can lead to personal success as evidenced by his 1.5 million followers.

Key Takeaways:

04:30 Everyone is a Content Creator
 – We are all content creators in some form; the key is to capture attention, engage our audience, and drive action.

14:50 The Power of Audience Feedback – Your audience will teach you what they want if you consistently post content and analyze engagement patterns.

21:35 The Importance of Mentorship and Coaching – Having a coach can help shortcut the learning process, saving years of trial and error.

26:10 Short-Form Video Wins – The algorithm favors short-form video, making it the best format to reach more people organically.

34:25 Don't Forget A Call To Action (CTA) – Engagement without direction leads to missed opportunities; your audience will appreciate you showing them what to do next.

"Be authentic. If I had listened to the so-called experts and changed who I was, I wouldn’t have 1.5 million followers today." ~ David Griffiths

Connect With David:

  • Websitel: https://www.contentcreatingacademy.com
  • Instagram: @DavidTheDigitalCreator
  • YouTube: @DavidGriffithsMusic
  • TikTok: @DavidGriffiths07
  • Facebook: @OrphanHelper

#ContentCreation #PodcastingTips #DigitalMarketing #SocialMediaGrowth #ShortFormVideo #AuthenticityMatters #CallToAction

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Tools of the Podcast Trade w/J. Rosemarie FrancisBy J. Rosemarie Francis

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