In this episode, we sit down with Jasmine, the founder of INTI Jewellery (formerly known as Jazz Rings), to explore her incredible journey from a small side hustle to a thriving full-time business. Jasmine shares how she started her handmade jewelry line while studying marketing at university, balancing the demands of academia with her growing passion for jewelry design.

We delve into the challenges she faced, from managing her time to navigating the complexities of rebranding her business. Jasmine opens up about the pivotal moment when she decided to quit her full-time job and focus entirely on her side hustle, a move that was both terrifying and empowering.

Jasmine’s story is a testament to the power of passion, persistence, and purpose in business. Whether you’re thinking of starting your own side hustle or looking to take your current project to the next level, this episode is packed with actionable insights and inspiration.

Key Takeaways:

1.Start with a Purpose: Jasmine’s business began from a personal need, which helped her create a brand with authenticity and heart.

2.Mastering Time Management: Balancing a side hustle with other responsibilities is tough, but Jasmine shares her tips for staying organized and focused.

3.The Power of Storytelling: Having a compelling story and strong ‘why’ can be a game-changer in connecting with your audience and securing funding.

4.Rebranding for Growth: Jasmine’s journey of rebranding her business was strategic, ensuring her brand evolved with her growing vision.

5.Giving Back: From supporting Syrian relief to incorporating sustainability into her practices, Jasmine is committed to making a positive impact.

Resources Mentioned:

• Follow Inti Jewellery @intijewellery
• Visit Inti Jewellery’s website: https://intijewellery.co.uk/
• Connect with Jasmine for marketing and business coaching: @makemarketingeasy
• Connect with Jasmine @jasminesandouk
• palestine suppport resources : https://palestinecampaign.org/ https://www.protectpalestine.org/ https://www.unicef.org.uk/donate/children-in-gaza-crisis-appeal/?gad_source=1&gbraid=0AAAAAD6VRsjE6VffJbqs4jrQIR60tAyye&gclid=CjwKCAjw59q2BhBOEiwAKc0ija0cKo0bu9raVsltndkz3LqGIlVuGHoN31Zr_t2vSLmi2eSf33alCxoC-HMQAvD_BwE

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