In this episode of the Marketing Strategies Session, I talk with Alzay Calhoun from Coveted Consultant about how to turn your service based offering, which is intangible, into a productized (tangible) offering that your audience can get emotionally attached to.

Think of how a person buys products that they can see, hear, smell, taste and feel. What if you can create those sensations in the minds of your prospects for a service or information that you provide.

Marketing Strategies Session | How To Turn a Service Into a Product People Love? Ft. Alzay Calhoun

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