Marketing doesn’t have to be overwhelming or expensive—especially when you have a clear framework to follow. In this episode of Getting to the Bottom Line, Stephanie Smith sits down with global marketing strategist and digital nomad Eric Dingler to break down the four essential stages of his Marketing Momentum Framework: Awareness, Consideration, Purchase, and Advocacy.

Eric shares real-world insights from his travels to 15+ countries and how constantly being a “first-time customer” helped him pinpoint what makes a brand stand out. Learn how small businesses can turn silently satisfied customers into vocal raving fans, the power of email marketing, and why your Google Business Profile could be your most overlooked asset. Whether you're a local business or a service-based professional, this episode will help you boost revenue, retention, and referrals.

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

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