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How to Turn Your Marketing into Internet Sensations
With more people turning to the Internet for information,
you have a great opportunity to turn your marketing ideas into Internet sensations
and create what David Meerman Scott calls World Wide Raves. It's all about
creating good content that gets people blogging about it, Tweeting about it,
and downloading it. Get people doing that, and you'll generate sales.
Scott, author of World
Wide Rave, talks with Mike Schultz, Publisher of RainToday.com and
President of Wellesley Hills Group, about what you need to do to create a World
Wide Rave around your marketing ideas, how to treat this type of marketing
effort, and how to measure results.
(Time: 15:04)
View all episodes
By RainTodayWith more people turning to the Internet for information,
you have a great opportunity to turn your marketing ideas into Internet sensations
and create what David Meerman Scott calls World Wide Raves. It's all about
creating good content that gets people blogging about it, Tweeting about it,
and downloading it. Get people doing that, and you'll generate sales.
Scott, author of World
Wide Rave, talks with Mike Schultz, Publisher of RainToday.com and
President of Wellesley Hills Group, about what you need to do to create a World
Wide Rave around your marketing ideas, how to treat this type of marketing
effort, and how to measure results.
(Time: 15:04)