Can’t think of one single thing that makes you different from the rest? We can— your founder story! And the good news is, everyone has a compelling story to share (even if you think your business’ inception was especially ordinary). In this week’s episode we’re talking about founder stories, and how to uncover yours.

WE DISCUSS:

• What a founder story is and why you need one 
• The 3 unmissable ingredients that make for a memorable founder story
• Founder stories from Airbnb and Nike
• Two angles to help uncover your founder story

LINKS & RESOURCES

• Follow us on Instagram: @baker_creative @brand.led and @self_made.studio
• For more visit bakercreative.com.au and self-made.studio
• Work with us

Know someone who would be interested in this episode? Don’t forget to share it with them!