LaunchPod | Product Management Podcast

How to unlock $50 million in revenue in one year | Vaarrun Bimbhat, Head of Product (Jiffy.com) | LaunchPod

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Today, we’re talking with Vaarrun Bimbhat, Head of Product at Jiffy.com, an online retailer of customizable clothing.

In this episode, Vaarrun talks about:

  • Humanizing the sale of high-commit items, like furniture, at Wayfair - which led to $50m in additional sales
  • How he built a repeatable process to expand into new countries at Shopify - adding almost 100k new merchants and $50m in additional revenue in India in the first year alone
  • And why developing a billing experimentation platform drove over $26m in gross profit annually at Shopify
    • Links

    LinkedIn: https://www.linkedin.com/in/vbimbhat/

    Resources

    (Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): https://youtu.be/5txeT2U_YQo

    Chapters

    00:00 Intro

    01:25 Challenges of Selling Furniture Online
    02:07 Implementing Product Solutions at Wayfair
    06:58 Leveraging AI and User Research
    15:45 Exploring Wayfair's B2B Segment
    20:10 Managing Product at Shopify
    21:02 Scaling Shopify's FinTech Arm
    23:12 Expanding Shopify Globally
    25:48 Building a Pricing Experimentation Platform
    27:20 Challenges and Successes in India
    36:30 Insights on Prioritization and Growth
    38:40 Outro

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    Special Guest: Vaarrun Bimbhat.

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