The Content Collective Podcast with Kim and Taccara

How to Use Content to Shift Racial Biases


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On this episode of the Content Collective Podcast, we are talking about how content plays an important part in racial bias. How black people are portrayed in the media has long been about pushing a very bias and unfair narrative of Black people. It’s time for big businesses and media houses who say they stand with us, as well as other content creators to fight towards a NEW narrative.Remember what our definition of content marketing is:

Content marketing is consumable media that educates your audience, influences their thoughts and behaviors, and inspires them to take action.

Everything in media has an agenda—regardless of the type of media it is.

  • TV shows
  • Podcasts
  • YouTube Content
  • The Advertisers' that support the various types of content.
  • Every piece of content influences us in one way or another.
  • It’s time to start generating and consuming content with more socially inclusive agendas!

    So what should the agenda be? To raise the next generation to see black people as equals, while also validating the injustices that they have faced.

    Take a listen to this “emergency episode” as we dive in and drop some major truth bombs!

    If You're Loving THIS content, be sure to screenshot this episode and share it in your IG Stories! Don't forget to tag @theContentCollective.io! 

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    The Content Collective Podcast with Kim and TaccaraBy Kim and Taccara

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