How to Use Instagram Bookmarks and Collections the Smart Way [Ep. #139]

Instagram is one of those platforms that is constantly evolving and changing as the Facebook / IG teams come up with new strategic (and fun) features they can add.  While some of these features may seem like they're mainly created just for the average consumer, you can still get creative and use them to your benefit as a business owner and marketer.

A perfect example of this would be Instagram bookmarks and collections.  This feature was originally created for you to be able to save your favorite posts and maybe even created Pinterest like "boards" (aka collections) that you can follow and refer to whenever you want.  In this episode of the podcast, I'm going to cover nine different ways you can use bookmarks and collections as a business owner.  These are meant to help you create and post better content as well as build up your following and stronger community around your brand!