Have you downloaded anything from a website ever? What made you do it? Was it something that you believed to be useful? 

What were you asked for in return? Your email address? 

What you downloaded was more than likely a guide or a checklist or a whitepaper or a cheat-sheet or an ebook. right?

From the perspective of the business that created this guide or checklist etc, you downloaded what is called a 'lead-magnet'.

In doing so, you confirmed that you are interested in their solution to a problem or need you have.

And that’s exactly what a lead-magnet does: it confirms prospective interest.

So today, I’m going to give you key tips to create and use lead-magnets to attract prospects for your business.

Check out the episode now!

#SDR #SaaS #InsideSales #salescoach