Watch the video here: https://youtu.be/CsF2eJoaEt8
- 00:55 – The Basics of Using LinkedIn
“I recommend it for brand awareness—also collaboration with existing contractors, customers, people within your industry, and also people you might want to do business with or partner with.” - 01:53 - Setting up your profile & pictures
“Showcase what Sundek is and what we do from a visual standpoint.” - 03:09 - Keep it Current
“Anything that’s changed, or a broken link, or looks outdated might make it look like you don’t keep your profile updated.” - 04:35 – Building Connections
“I recommend connecting with clients, architects, and new people you meet in the industry. If we get phone calls from people interested in becoming a dealer or contractors, I connect with them.” - 07:30 – Commenting Tips
“Before you post anything or comment, ask yourself, What purpose is this serving? You don’t want to offend anyone or get into politics or anything that’s questionable.” - 09:22 – Posting Ideas
I obviously post stuff about Sundek. I’ve also posted about other things that are interesting and things other companies have spotlighted. I also recommend sending a private message or post in messenger. That’s an area where we can post and share without it going public.” - 15:02 – Sharing Content
“If you have a new interest or a new person you might want to grow in your network, you might want to send someone new content in a private message.” - 17:28 – Frequency
“I like to go on enough so I’m aware of what’s going on with our partners and other people in the industry.”