Predictable B2B Success

How to use LinkedIn for business development


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In this episode, Joe Apfelbaum, CEO of Ajax Union shares how to use LinkedIn for business development. Insights he shares include: 

  • Why businesses are often frustrated?
  • How to get your competitors to send you clients
  • How to approach marketing on any platform
  • How to build your know like and trust on LinkedIn
  • Why a strategy is critical to your LinkedIn business marketing
  • How to set goals for your LinkedIn business marketing
  • How to create a unique value proposition for your LinkedIn business marketing even if you are just starting out. 
  • How stories can help you connect with your target audience
  • 3 essential steps to fix your LinkedIn profile
  • How do you find and connect with future customers on LinkedIn?
  • How to easily monitor and track your progress while using LinkedIn for business development
  • The major types of posts that you should be sharing with your audience
  • How to leverage LinkedIn features to build your connections and business development opportunities
  • How to message people on LinkedIn for business development? 
  • How to be consistent in touching base with your LinkedIn network
  • The key question to creating predictable B2B success on LinkedIn
...more
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Predictable B2B SuccessBy Sproutworth

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