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There sometimes seems to be two tribes in business today: the numbers tribe and the words tribe. Effective persuaders are "bilingual"--they know themselves and their audience and know how to strike the right balance.
By Jack Malcolm5
1616 ratings
There sometimes seems to be two tribes in business today: the numbers tribe and the words tribe. Effective persuaders are "bilingual"--they know themselves and their audience and know how to strike the right balance.

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