The advancements in technology and the rise of social media have undeniably changed the landscapes of advertising. Apart from the traditional PR, we now also get digital marketing. Thus, we get these three medias in advertising that neither both have at once: owned, earned, and paid. By distinguishing the three, you will know how to get things effectively done. Get to know the ins and outs of what makes it owned, earned, and paid advertising and how to get the most mileage in your marketing.