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How to use paid media to scale a personal brand that drives revenue, with Ahmad Munawar
Ahmad Munawar built a strong personal brand and organic social media following through videos and podcasts. He joins the show to talk about his journey building a digital advertising program in-house for his agency, Boutique Growth. In this conversation, we talk about:
- Why he chose to nail one channel at a time: Facebook Ads, YouTube, then LinkedIn
- Challenges to building a paid media program in-house
- The impact of a strong personal brand on paid media performance
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By Silverback Strategies
5
1313 ratings
Ahmad Munawar built a strong personal brand and organic social media following through videos and podcasts. He joins the show to talk about his journey building a digital advertising program in-house for his agency, Boutique Growth. In this conversation, we talk about:
- Why he chose to nail one channel at a time: Facebook Ads, YouTube, then LinkedIn
- Challenges to building a paid media program in-house
- The impact of a strong personal brand on paid media performance