- 0:50 How did Alok Kumar get into the gaming industry?- 6:27 Was briefly leaving the gaming industry helpful? - 8:06 How does Alok Kumar approach psychology?- 13:40 The psychological impact on players - 17:35 How does psychology help game design?- 20:11 Intrinsic motivation vs extrinsic motivation. - 29:51 Reinforcement theories in game design. - 33:32 How to keep more players around longer.

- 0:50 How did Alok Kumar get into the gaming industry? - 6:27 Was briefly leaving the gaming industry helpful? - 8:06 How does Alok Kumar approach psychology? - 13:40 The psychological impact on players - 17:35 How does psychology help game design? - 20:11 Intrinsic motivation vs extrinsic motivation. - 29:51 Reinforcement theories in game design. - 33:32 How to keep more players around longer.

How to use psychology to better understand your audience.

Welcome to the ultimate gaming breakdown with Tom Hammond and Neil Edwards! Tune in every week as we deconstruct today's top games and reveal the secrets behind their success.

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How to use psychology to better understand your audience.

How to use psychology to better understand your audience.