Precursive Perspective | For Professional Services

How to Use Services Sales to Support Product Consumption


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As the Snr Engagement Manager at Databricks, Nagajan helps Databricks customers get the most out of their investment through strategic, high-impact services. With 20+ years in tech, his focus is on leading the sales and delivery of SaaS solutions and custom service programs for enterprise clients.

Some key highlights in this episode include: 

  • Why services teams must focus on bookings, attach rates, and strategic value.
  • Structuring service sales: regional vs. vertical specialization for maximum impact
  • How to enable AEs: Building "arm’s reach" capability and driving FOMO with success stories
  • Real-world examples: Databricks’ AI use cases for both internal efficiency and customer success.
  • Pro tips: Balancing selling vs. delivery focus, scaling enablement through bite-sized training
     

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Youtube: http://ow.ly/RPxH50Chv9k

 

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Precursive Perspective | For Professional ServicesBy Jonathan Corrie

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