Platforms like snapchat, Facebook Live and Instagram are helping the European Handball Federation build a community of sports fans. Not everyone has the financial resources of bigger sports like football, so how can you use a team using mobile phones to create content on a budget?  

Thomas Schoeineich from the EHL in Vienna explains to Mark Egan how they cover major tournaments using just an iPhone, monopod and cheap microphone. He also talks about how communications teams have to learn to allow more personality on social media accounts. 

Follow mark on twitter at @markeganvideo and see the content Thomas is talking about at @EHF_Live