MX Mastery

How to use Social Media In Motocross


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Welcome to MX Mastery!

Mastery is defined as the highest level of skill and knowledge in a particular field or activity. That’s exactly what we’re trying to help you achieve in this podcast. Mastery of anything is more of a journey than a destination, and we’d love to have you come along for the ride!

In this podcast, we talk about what we know best; motocross training, and what it takes to get to the top level in this sport. On MX Mastery, you can look forward to everything from conversations with top athletes to topics like fitness, supercross, racing, amateur, professional, etc. If it’s moto, we’re going to talk about it!

In today’s episode, we discuss the good and bad of social media. On the good side, you can leverage social media to build a personal brand and enhance your career with money and influence. On the bad side, we give you some insight on how to handle haters and share stories about our personal run-ins with negative comments on social media. Enjoy!


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Time Stamps:

1:21 - Social media is your online resume

5:38 - Feedback about how we look on camera

8:31 - Social media gives you a chance to build a personal brand

9:30 - How to stand out to sponsors on social media

13:03 - Way to make money #1 - Affiliate marketing

15:55 - Way to make money #2 - Monetized content

18:38 - Fancy edits aren’t always better

19:48 - Way to make money #3 - Merchandise

24:18 - Recap of ways to make money

25:15 - The Deegans

28:00 - Jeff Walker

29:22 - Dean Wilson

30:18 - Eli Tomac

32:38 - Should you check your social media in between races as a professional?

35:04 - The ugly side of social media. 

37:05 - The root problem with social media

38:20 - Haiden Deegan and Jordon Smith incident

39:25 - No one comments on Instagram to have an honest discussion

43:59 - The plank in the rain post

49:29 - We made a rowing post and the olympic rowing team started commenting on our form

51:45 - The people commenting have tunnel vision on the wrong things

54:55 - It’s dangerous when you THINK you know more than you actually do

58:15 - Negative comments on Chase Sexton’s most recent post

1:07:28 - Negative comments from another strength coach

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    MX MasteryBy Jacob Pennisi and Bryan Johnson