In this episode of URecruitU, host Kito Delgado shares a complete game plan for student-athletes who want to use social media for college recruiting. Learn how to build a powerful online presence, engage with college coaches, and stand out to recruiters using platforms like Instagram, Twitter (X), YouTube, and TikTok.

Whether you're in the Class of 2025, 2026, or beyond—this episode breaks down the social media strategies that can elevate your exposure, grow your personal brand, and even set the stage for NIL (Name, Image, and Likeness) deals in college.

In this episode, you'll learn:

• How to turn your social media profile into a digital resume

• What to post to attract the attention of college coaches

• How to use YouTube as your personal recruiting channel

• Why documenting your journey builds trust and visibility

• The importance of clean, mature online behavior

• How to use hashtags and tagging to increase exposure

• Tips for building your brand to unlock future NIL opportunities

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