Dear Melanie, is it ok to cross-post my Instagram posts to Facebook? Mel, it's hard to find the time to create custom content for LinkedIn and Facebook and Instagram. Can I use the same posts on each one? 

This question comes up a lot in Q&A around social media whether it's at one of my own workshops, or at a social media conference. I wanted to use this episode to tell you, YES you can, but there is a better way than just using the Instagram auto-cross post feature. 

I'll share how you can recycle content from one platform to the other and get even more leverage out of it. 

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