Predictable B2B Success

How to use video content marketing to boost business growth


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In this episode, Jose Cayasso (Caya) CEO and Co-founder of Slidebean shares his perspectives on Slidebean's growth and the factors that have paved the way for the company's success. Insights he shares include:

  • The growth factor that has helped with Slidebean’s growth consistently over the years
  • How video content can fuel engagement with your ideal audience
  • What most businesses get wrong with their video content
  • Slidebean's approach to producing video content and how you can use it
  • Lessons learnt from their most popular video content
  • How Slidebean tracks conversions and uses calls to action in their video content
  • Why Slidebean isn’t focused on email marketing
  • Slidebean’s approach to investing in SEO and content
  • The hardest struggle Slidebean has had to contend with on an ongoing basis
  • What the future of Slidebean looks like
...more
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Predictable B2B SuccessBy Sproutworth

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