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How to validate your product idea and achieve early growth without traditional marketing, with Kristian Bouw of NotionTheory (Ep. 034)
Today's guest, Kristian Bouw, is co-Founder & CEO of NotionTheory, a startup that helps startups validate their businesses and acts as their personal tech team or “stand-in CTO.”
A developer, designer, and serial founder, Kristian has led the development and delivery of over 30 products to market. He frequently speaks on startup topics and is mentor to a host of companies.
Kristian tell us how to validate product ideas, why you need to ask for money to adequately validate a product, and how NotionTheory achieved early growth – without any traditional marketing – by turning their first customers into brand evangelists.
You can also access this episode at http://goandgrowpodcast.com/034.
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By Mike ChanToday's guest, Kristian Bouw, is co-Founder & CEO of NotionTheory, a startup that helps startups validate their businesses and acts as their personal tech team or “stand-in CTO.”
A developer, designer, and serial founder, Kristian has led the development and delivery of over 30 products to market. He frequently speaks on startup topics and is mentor to a host of companies.
Kristian tell us how to validate product ideas, why you need to ask for money to adequately validate a product, and how NotionTheory achieved early growth – without any traditional marketing – by turning their first customers into brand evangelists.
You can also access this episode at http://goandgrowpodcast.com/034.