On this episode of the Copywriter on Call podcast, Sara shares her top tips for writing copy to sell what's considered a luxury or "want to have" service.

Whether you're a copywriter, a photographer, a web designer, or another service provider that offers a high-level or high-ticket service, it can be challenging to market your work when investing isn't necessary to conduct life or business. Tune in to learn why focusing on the value of a given product or service isn't the answer!

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