Podcasting Growth and SEO Strategies for Entrepreneurs | Podcasting Problem Solver

How to Write Episode Descriptions That Get More Downloads


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If your podcast downloads feel stuck, your episode description might be the reason...even if your content is solid.

Here's what most podcasters miss: your episode description isn't just a recap. It's how podcast apps and search engines understand what your episode is about and who it's for. When your description is weak, your podcast is whispering into the crowded internet streets while better-optimized shows get all the clicks.

In this episode, I'm sharing one doable fix for your podcast episode description that boosts discoverability without recording a new episode or changing your entire podcast workflow. I'm also walking you through a real client example where rewriting just 10 descriptions led to a spike in downloads for older episodes with no new recordings, no extra promotion.

Ready to make your podcast easier to find? Let's fix those descriptions.

00:00 – When Did You Last Read Your Episode Description?

01:32 – Your Episode Description Is NOT Just a Recap

03:10 – The One Description Fix That Boosts Podcast Downloads

04:12 – Write Episode Descriptions for Humans First, SEO Second

05:19 – Real Example: How Better Descriptions Increased Downloads

07:29 – Why This Lives in the Attraction Phase (Podcast Discoverability)

08:18 – Your Action Step: Fix One Episode Description Today

Check out the full show notes and other resources at

 https://leahbryantco.com/podcast/podcast-episode-description-fix/

📲 Have a question or win to share? Text me! You could hear it on the podcast.

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This podcast is produced by Leah Bryant Co, where stories meet strategy.

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Podcasting Growth and SEO Strategies for Entrepreneurs | Podcasting Problem SolverBy Leah Bryant | Podcast Growth Strategist and Coach