What’s next for experimentation in 2025? We’re breaking down insights from the biggest names in tech—Netflix, Amazon, Meta, and more.

Fresh from top experimentation conferences, we’ve identified three major trends set to shape the future of experimentation. 

In this Episode:

• Shifting toward self-serve capabilities for less-technical end users
• The rise of automated "set it and forget it" experiments
• Rethinking statistical guidelines to accelerate innovation

Connect with us: 

Ryan on LinkedIn

Chetan on LinkedIn