Authority Architects

How Video & Storytelling Built a Billion Dollar Brand


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Join us for Episode 11 of In Focus by 7 Wonders as we welcome Michael Welts, CMO of Wasabi Technologies!


Michael shares how Wasabi disrupted the cloud storage market, taking on industry giants by prioritizing brand-building and storytelling. Learn how a bold name, category creation, and strategic partnerships helped Wasabi scale into a multi-billion-dollar company.


Discover insights on branding, marketing innovation, and why creative storytelling is key to standing out in a crowded market. Whether you're an entrepreneur, marketer, or tech enthusiast, this episode is packed with takeaways to help you grow your brand.


🚀 Let’s rethink marketing and storytelling together.


#InFocus #BrandBuilding #MarketingInnovation #WasabiTechnologies

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Authority ArchitectsBy 7 Wonders Cinema