B2B SaaS Podcast

How We Acquired 60+ Enterprise Customers For Our Niche CRM


Listen Later

Tom Burton, Co-founder of LeadSmart Technologies talks about how he's reinventing CRM for the wholesale distribution space, where Excel sheets rule and cutting-edge tech is sparse.

What to expect:

  • 🚀 LeadSmart's Birth Story: How an industry vet and tech guru created a game-changing CRM.
  • 🎯 Cracking a Unique Market: It's more than just software. It's about introducing businesses to the digital age.
  • 📈 Growth Unleashed: Over 60 enterprise customers and counting! Dive into LeadSmart's skyrocketing journey and their almost 100% YoY growth secret sauce.
  • 💡 The Adoption Playbook: It's not just about selling but ensuring businesses thrive with the software.
  • 🎙️ Marketing Wins: From webinars to their own podcast, "Around the Horn in Wholesale Distribution", discover LeadSmart’s unique approach to trust-building.
  • 💰 Bootstrap to Big Time: Their mostly self-funded adventure is turning heads and attracting investors.
  • 🥊 In the CRM Arena: Why the big CRM players might not always be the best for niche markets.

Join us for a deep dive into the world of niche tech solutions, as Tom Burton paints a vivid picture of LeadSmart’s journey, challenges, and their vision for the future.

You can watch this episode on youtube below,

https://youtu.be/hOz7Wgaa_y8

...more
View all episodesView all episodes
Download on the App Store

B2B SaaS PodcastBy Upendra Varma

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings


More shows like B2B SaaS Podcast

View all
This Week in Startups by Jason Calacanis

This Week in Startups

1,266 Listeners

a16z Podcast by Andreessen Horowitz

a16z Podcast

999 Listeners

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

509 Listeners

SaaS Interviews with CEOs, Startups, Founders by Nathan Latka

SaaS Interviews with CEOs, Startups, Founders

626 Listeners

The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

The Official SaaStr Podcast: SaaS | Founders | Investors

172 Listeners

Y Combinator Startup Podcast by Y Combinator

Y Combinator Startup Podcast

207 Listeners

Build Your SaaS by Transistor.fm

Build Your SaaS

79 Listeners

The GTM Podcast by GTMnow by GTMfund

The GTM Podcast

142 Listeners

FINITE: B2B Marketing Podcast for Tech, Software & SaaS by Jodi Norris

FINITE: B2B Marketing Podcast for Tech, Software & SaaS

1 Listeners

My First Million by Hubspot Media

My First Million

2,608 Listeners

The Bootstrapped Founder by Arvid Kahl

The Bootstrapped Founder

33 Listeners

B2B SaaS Marketing Snacks by Kalungi

B2B SaaS Marketing Snacks

11 Listeners

The Startup Ideas Podcast by Greg Isenberg

The Startup Ideas Podcast

181 Listeners

BG2Pod with Brad Gerstner and Bill Gurley by BG2Pod

BG2Pod with Brad Gerstner and Bill Gurley

432 Listeners