In this episode, we are joined by Riannon Palmer, managing director of Lem-Uhn PR agency, about leveraging PR to boost e-commerce sales. 

Riannon shares insights on maintaining a positive business mindset, the evolution and importance of PR in branding, PR's role in building community, and strategically aligning PR with a company's mission. 

Key points include Lem-Uhn's unique approach to PR, the historical context of PR, and how embracing AI and future trends is crucial for agency success. 

This conversation also addresses using PR for long-term brand growth and direct revenue generation, alongside methods for effectively measuring PR's impact.

Key Takeaways:

• The Birth of Lemon PR
• The Importance of Positive Work Culture
• Understanding PR: A Deep Dive
• Why Brands Need PR
• Innovative Approaches to PR in 2024
• Leveraging PR for Community Building
• Driving Revenue Through PR
• Measuring PR Impact

Links:

Riannon Palmer

LinkedIn : https://www.linkedin.com/in/riannon-palmer/

Website : https://www.lem-uhn.com/

Pink Leopard

www.pinkleopard.co.uk