How would you define your managed IT services provider business?
Back in my early days of running a managed IT services business, we were clearly a technical company. However, I was way offside. I quickly learned in order to grow a successful managed services business I needed to rapidly become a sales and marketing organization.
Fast forward to 2018. Being a marketing and sales organization is simply not enough. Managed IT service providers today need to become media organizations. A media organization that produces content to educate and information businesses and organizations who have questions about technology and how technology can help their businesses.
Have questions about becoming a media company? Visit https://www.ulistic.com and lets talk.