How do the world's best leaders and visionaries earn trust? They don't just present data -- they also tell great stories. Leadership consultant Karen Eber demystifies what makes for effective storytelling and explains how anyone can harness it to create empathy and inspire action.

How your brain responds to stories -- and why they're crucial for leaders | Karen Eber

Every weekday, TED Talks Daily brings you the latest talks in audio. Join host and journalist Elise Hu for thought-provoking ideas on every subject imaginable — from Artificial Intelligence to Zoology, and everything in between — given by the world's leading thinkers and creators. With TED Talks Daily, find some space in your day to change your perspectives, ignite your curiosity, and learn something new.

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How your brain responds to stories -- and why they're crucial for leaders | Karen Eber

How your brain responds to stories -- and why they're crucial for leaders | Karen Eber