http://www.atariage.com/Jaguar/archives/HasbroRights.html

Hasbro Releases Jaguar Publishing Rights

FOR IMMEDIATE RELEASE:

CONTACTS:

Dana Henry

Hasbro Interactive

978-921-3759

Beverly, MA (May 14, 1999) - Leading entertainment software publisher,

Hasbro Interactive announced today it has released all rights that it

may have to the vintage Atari hardware platform, the Jaguar.

Hasbro Interactive acquired rights to many Atari properties, including

the legendary Centipede, Missile Command, and Pong games, in a March

1998 acquisition from JTS Corporation.

This announcement will allow software developers to create and publish

software for the Jaguar system without having to obtain a licensing

agreement with Hasbro Interactive for such platform development.

Hasbro Interactive cautioned, however, that the developers should not

use the Atari trademark or logo in connection with their games or

present the games as authorized or approved by Hasbro Interactive.

"Hasbro Interactive is strictly focused on developing and publishing

entertainment software for the PC and the next generation game

consoles," said Richard Cleveland, Head of Marketing for Hasbro

Interactive's Atari Business Unit. "We realize there is a passionate

audience of diehard Atari fans who want to keep the Jaguar system alive,

and we don't want to prevent them from doing that. We will not interfere

with the efforts of software developers to create software for the

Jaguar system."

Hasbro Interactive, Inc. is a leading all-family interactive games

publisher, formed in 1995 to bring to life on the computer the deep

library of toy and board games of parent company, Hasbro, Inc. (ASE:HAS).

Hasbro Interactive has expanded its charter to include original and

licensed games for the PC, the Playstation(R) and Nintendo(R) 64 game

consoles and for multi-player gaming over the internet. Headquartered

in Beverly, Massachusetts, Hasbro Interactive has offices in the U.K.,

France, Germany, Japan and Canada. For more information, visit the

Hasbro Interactive Web site at http://www.hasbro-interactive.com.