My guest today is a CEO, he’s insanely focused, and is a brilliant entrepreneur.

He started his career working for some fast-growing startups — in a few years he went from BrickHouse Security, BabyAge, and onto Bonobos.

Almost five years ago, he co-founded BounceX and has scaled at an incredible pace to now running a team of 270 people.

This is a fascinating conversation about how to hustle and acquire your first customers, drunk tests for employees, and understanding frustration zero.

Now, let’s hack…

Ryan Urban.