Shazam everybody!   Thanks for being here at Hack That Funnel Radio!   Let’s talk about information overwhelm and how you get one this stuff. Information is great, but too much of it can destroy you. How do you manage each step?   I’m an information junkie. I do way too much! I opened up all the streaming products I’ve bought in figuring this business out, and I had about 30 tabs open in my browser. I sat back and said, I couldn’t watch all of this if I had a full lifetime! But I buy when I’m in pain.   We all do!   it’s just something that’s built into the human experience.   When we buy something, we start to go through it, and soon we get overwhelmed in the details of the product…just in time to be distracts for the next shiny thing that can fix the overwhelm of the first product. We constantly end up bouncing back and forth between all these things!   We go from information overwhelm to new opportunity within information overload, back to information overload - it’s a never-ending cycle of information overwhelm…. STOP.   Stop.   I’ve done this so much. This is like my life as an online marketer. It’s not only learning, it’s buying everyone in sight - going through half of it - and going to buy the next thing. It’s a process that takes a little bit of self-discipline to control that never-ending onslaught. The reason you’re overwhelmed is because you are standing there, getting ready for your exercise with your goal of a 5k in mind at the end of the month. So- what do you have to do? You get a coach. You’re amped up. You’re going to go running this much and this much and then you’re going to do this two times a day this and then change your diet and then… you realize that this kind of stinks! You’re overwhelmed and tired and not sure where you fit in the whole plan that’s supposedly for you.   Well guess what? Those people that have wild success stories, that hit that magical million dollars you hear about? They are the people that go through the training, and hit pause and do the one step that’s put before them first. Those are the people that start to make things work in their business gradually. They’re the people that take the action.   A lot of us don’t take the action. We want to see miles ahead of where we are, because we’re the exception. We’re the special ones that can “handle it.” We want to make sure that we’ve timed all the lights before we put the car into drive.   Guys, you can’t drive your car only when there’s a green light. So many of us only want the “fastest route” and we end up avoiding the green lights all the way through- when honestly, the fastest way is probably to just follow traffic rules and do our time in traffic. Just go through the lights!   A lot of us know we’ve got a destination, and we’re peak focused. We start to go, and then we start to realize that hey, this is hard! The minute you realize it’s hard, you start looking or something that’s just a little easier than this because it’s hard!   You know what the hardest part about doing a business? It’s getting started. It’s moving forward. Just getting moving forward.   When I was a kid, I made a goal that I wanted to be an Eagle Scout by my birthday at age 13. It was the fastest I could possibly do it. My mom reigned me in, sat me down, and we wrote a checklist of goals to get that ultimate goal accomplished. It was for everything I ever needed. I had the ability to swap out merit badges, but it was the whole plan. I used to go to my scoutmaster, checklist in hand and say “Help! I need to learn this!” And I became, with my mother’s help, an Eagle Scout.   Now that you’re an adult, you probably don’t have someone to push you down the tracks at a set pace towards your goal.   I did my physical fitness merit badge for Scouts - a three month endeavor - three separate times. The third time I finished it, the last thing I had to increase my stretch just a little bit to meet all the requirements. I was burning out. My parents were not very hopeful in their son’s ability to do anything physical by that point. But, my mom sat me down and said, “Okay, we’re going to increase your stretch in the next half hour.” And we went slow and steady, and I was ale to hit those benchmarks.   I had already done all the work, it was just that last piece that I was missing, that needed to be clicked into place for me to hit my marks. A lot of us do this exact same thing- we do all the heavy lifting, and we just don’t have anything or anybody pushing us through that last shove. So, a lot of us turn to spending money as a “quick fix” to get us through.   But here’s the issue with spending money: Money replenishes, quick fixes don’t work, and we end up spending more money in trying to find that magical answer.   Your self discipline is the one reason you’re not making it. It was the one reason I wasn’t cutting it. When I realized it, I sat down and said, what do I have to do to get this done already?  This needs to just be done! I took massive action. In one day, I did more in a month on a project I had been struggling with for months. I showed my results to a masterclass team I was working with, and was amazed at the positive feedback I received. They were shocked by the amount of progress I was able to do in a day. That by itself was a testament to the power of just sitting down and “just doing it!”   If you want to get rid of information overload, focus on the step in front of you. What is the task you need to get done next?   Take the step.   Make a plan.   Keep taking steps one at a time.   Go find that one piece of information you need - stop buying into extra products that you don’t need, just find the information you need.   This is a process called “just in time learning.” This was made extremely popular by a friend of mine.   Make a list of the things that are holding you back. You know what they are. When I was trying to get my Eagle Scout, you better believe I knew what was holding me back. I did that merit badge three times because I didn’t have the self discipline to do it all the way the first or second times- I missed days. When you miss one day, you’re more likely to miss two, three, four days.   Stop!   Your job right now is to take action one step at a time.   So, in funnel hacking, what is that step?   Do you know who your competitors are?   Who are you modeling?   What are they doing that’s working?   Do you have a funnel?   Is it working?     How do you do it all?   One step at a time.   That’s all you have to do!   Wherever you are right now on your journey, write down what you need to get done. What’s holding you back? Get yourself a blank sketchbook and write it all out. Go to town! Maybe it’s not the most ideal system, maybe it’s not picture perfect. But do it anyway.   Write it down. And don’t stop stepping.