In 2025, #digitalmarketing is increasingly dominated by #automation, #artificialintelligence (#AI), and #machinelearning. These tools have revolutionised the way businesses approach #marketing, offering unprecedented efficiency, accuracy, and scalability. Yet, as these technologies continue to advance, there remains a critical challenge: how do businesses maintain a human connection with their audience in an age of #algorithms?

This article explores the strategies for balancing automation with #personalisation to ensure that #digital #marketing remains effective, engaging, and human-centred.

Read the full article here 👉 https://www.linkedin.com/pulse/humanising-digital-marketing-balancing-automation-scott-3rdue

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