The Digital Junk Drawer

Hustle vs. Soft Life: Why Both Are Lying to You


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Hustle culture says: grind ‘til you make it.
Soft life marketing says: rest is the reward.

But what if neither is the full story?

In this episode, I open up about my own extremes — hustling myself into collapse, and then floating in a “soft” bubble that didn’t feel like real life. Both left me stuck. 

What actually worked? The messy middle: building a business that’s sustainable, human, and true to me.

What you’ll hear in this episode:

  • Why hustle without direction is pointless.
  • The trap of treating rest like something you have to “earn.”
  • What softness actually looks like when it fits real life, not Instagram.
  • Why neither extreme will give you the business you want.
  • A simple reflection to help you define what hustle + ease mean for you.


Subscribe to Love Letters to Future You is my weekly(ish) note packed with stories, hot takes, and gentle strategy — so you can grow a business that actually feels like yours.? 

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The Digital Junk DrawerBy Kathleen Stewart