This week hosts Tim Ryan and Zack Miller sit down with Megan Riggs & Kimberly Beachum of Crunchy Hydration, LLC to discuss their journey of finding a product niche and turning a company into a lifestyle. Watch this week's episode to hear about these topics and much more!

Tim Ryan is an angel investor and the Executive Director of StartWheel, an organization dedicated to connecting entrepreneurs with resources in Hampton Roads, Virginia.

Learn more at: https://www.startwheel.org

Zack Miller is a serial entrepreneur and author of Anomaly, a guide on how to differentiate yourself and your business from the crowd.

Learn more at: https://www.zackmillersays.com

Enjoy the show? Watch the Fervent Four Show LIVE every Thursday at 11AM.

Live: https://www.startwheel.org/live/

Watch past episodes: https://www.startwheel.org/fervent-four-show/

Listen to past episodes: https://fathom.fm/podcast/fervent-four

Show notes:

(0:00) Introducing Megan and Kim + Crunchy Hydration

(5:25) The Problem Crunchy solves + Getting started

(12:48) Crunchy Flavors + Creative process

(19:48) Offering CBD and non-CBD products

(25:38) Women led company + Scaling

(32:31) Switching from Crunchy Carrot

(39:34) Friends in Business

(47:47) Traveling experiences translating to business

(50:22) Next steps + Conclusion

Companies Mentioned:

Crunchy Hydration Location Finder: https://crunchyhydration.com/locations/

757 Startup Studios: https://www.757startupstudios.org/

757 Accelerate: https://757accelerate.org/

St George Brewery: https://www.stgbeer.com/

Kroger: https://www.kroger.com/

Whole Foods: https://www.wholefoodsmarket.com/

About Crunchy Hydration, LLC

Megan and Kim have known each other since middle school, after 20 years of friendship, in 2019 they decided to found Crunchy Hydration. "Crunchy Hydration is a line of functional beverages that go beyond the current trend of flavored sparkling water with the addition of natural ingredients that promote the practice of mindful hydration.

Our goal is to provide great tasting water that hydrates on a deep cellular level while easing the mind and body of everyday stressors. With a deliberate combination of adaptogenic herbs and nootropics, our waters promote a relaxed mood while increasing the body's resilience against physical, chemical, and biological pressures. Better yet – each has been formulated to meet different needs. Meaning that, whatever you are facing, there is a Crunchy for that!"

Learn More: https://www.crunchyhydration.com

The Fervent Four Show:

Did you know that only 4% of businesses hit $1M in revenue? Tim Ryan and Zack Miller are the creators of The Fervent Four Show, designed to help you get there. Check them out Live every Thursday at 11 AM.

Social Media:

Crunchy Hydration

https://www.crunchyhydration.com

LinkedIn: https://www.linkedin.com/company/crunchy-hydration/

Instagram: @crunchyhydration (https://www.instagram.com/crunchyhydration/)

Facebook: https://www.facebook.com/crunchyhydration

Tim Ryan

https://www.startwheel.org

Twitter (personal): @ryantnt (https://twitter.com/ryantnt)

Twitter: @StartWheel (https://twitter.com/StartWheel)

LinkedIn (personal): https://www.linkedin.com/in/ryantnt/

LinkedIn: https://www.linkedin.com/company/startwheel-org/

Facebook: https://www.facebook.com/StartWheel

Zack Miller

https://www.zackmillersays.com

Twitter: @zackmillersays (https://twitter.com/zackmillersays)

Facebook: https://www.facebook.com/zackmillersays

Thanks to our Sponsors:

The Hampton Roads Small Business Development Center – http://www.hrsbdc.org/en/

StartWheel – https://www.startwheel.org