Golden Nuggets for Experimentation

Hypothesis: The Core of Every Good CRO process


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We’ll break down what a hypothesis is, why it’s important, and how to write one that works.

During this episode I mention the hypothesis kit V4, written by Craig Sullivan. You can find his peace on writing a proper hypothesis on Medium.

Don’t forget to checkout sandervolbeda.com if you need any help with CRO.



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Golden Nuggets for ExperimentationBy Sander Volbeda