Communicating the needs of the industry, the offerings of the manufacturers and encouraging product innovation has never been more important and the IABM has evolved into an industry body that we all look to for guidance and advice, tips, help and information. 
 
Reports and research form a large and much valued part of the IABM and to talk a bit more about what they’re up to is Lorenzo Zanni who is head of knowledge at the IABM and joins all the way from Luxemburg
 
2nd Mar 2021