In this episode of My Beautiful Mistakes Iain Watt , Managing Director of YMU Music one of the world's leading artists management companies, talks us through his life and career. From his early days as a junior PR at Lynne Franks PR and Freud Communications , his time as a major label press officer at Sony Music , his pivot into the nascent world of the internet and the realisation that his real strengths lay in artist management, Iain talks to host Andy Saunders about his successes and of course the times he might have done things differently.