Marketing and Finance (MAF) Podcast

Ian Henderson on new advertising ideas for complicated businesses - MAF217


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My guest this week is Ian Henderson, an advertising expert behind the infamous, “See it. Say it. Sorted” campaign.
We talk about how advertising has changed in the digital age and why annoying advertising is sometimes the best way to get a message across.
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Marketing and Finance (MAF) PodcastBy Roger Edwards interviews great people from Marketing and the world of Finance

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