Noah Syken, Vice President of Sports and Entertainment Partnerships at IBM (NYSE: IBM), gave us an exclusive peek behind the curtain of IBM’s Command at the Billie Jean King USTA National Tennis Center at this year’s US Open. Noah shared how technology and A.I. are transforming the way sports events are controlled, conducted, and consumed. Noah’s own career parallels the growth of cutting-edge creative tech to enhance the fan experience, from courtside in Queens to the fairways of Augusta.   Inside the ICE House: https://www.theice.com/insights/conversations/inside-the-ice-house

Episode 376: IBM’s Noah Syken Augments the Action with A.I. at the U.S. Open

Inside the ICE House, a podcast produced by Intercontinental Exchange, takes listeners behind the historic façade of the New York Stock Exchange and inside the global financial marketplace. The episodes, recorded in the Library of the NYSE, features conversations with leaders, entrepreneurs and visionaries who walk through our doors with a dream of building businesses and changing the world. Their stories have made the NYSE, now part of ICE’s ecosystem of markets, clearing houses, data provider, and listings services, an indispensable institution for over 225 years.

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 Small and medium-sized business form the backbone of the U.S. economy, but 80% of their loan applicants get denied every year. Fighting to reverse the trend and raise crucial capital for millions of SMBs is bckers CEO Amos Winbush III. He goes Inside the ICE House to detail how bckers is advocating for the enterprises that keep local communities humming, his path from musician to entrepreneur, and how he plans to disrupt fintech.  https://www.ice.com/insights/conversations/inside-the-ice-house

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 Since the advent of regulated currency in the 7th century BCE, monetary transactions between two parties have progressed from coins and paper to plastics and, most recently, digital currency. But throughout the history of money, the method of storage has stayed constant: the trusty wallet. Leading the transformation to digital currencies is Paysafe CEO Bruce Lowthers. Bruce goes Inside the ICE House to unpack the evolution of the payments industry, Paysafe’s global reach, and the many industries his company serves.   https://www.ice.com/insights/conversations/inside-the-ice-house

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 Driven away from family disgrace and toward pursuit of wealth, Arthur Cutten grew fortunes as stocks doubled, tripled, and quadrupled in the Roaring 20’s, even as his market manipulations sowed the seeds for the 1929 crash. Robert Stephens, author of “TO MAKE A KILLING: Arthur Cutten, The Man Who Ruled the Markets,” unpacks the curious life of a secretive speculator who made and lost fortunes from Chicago to New York.  https://www.ice.com/insights/conversations/inside-the-ice-house

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With Lacrosse poised for its Olympic return at the 2028 Games in Los Angeles, engagement with the sport has reached new heights. Leading the surge is Premier Lacrosse League Founder & President Paul Rabil, spearheading growth in PLL attendance, revenue, and excitement. Paul's journey from college star to entrepreneur of the pro game is the stuff of legend. Five years after first going Inside the ICE House, Paul returns to expound on the league's upcoming 6th season, the trials and triumphs of reinstating Lacrosse in the Olympics, and his latest book, "The Way of the Champion: Pain, Persistence, and the Path Forward," out now from Penguin Publishing.   https://www.ice.com/insights/conversations/inside-the-ice-house

Episode 376: IBM’s Noah Syken Augments the Action with A.I. at the U.S. Open

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