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In this episode of Can I Borrow Your Car?, Podcast, I sit down with my good friend and marketing partner, John Lusher, founder of The Social Buzz Lab, to talk about one of the most misunderstood, yet absolutely vital, parts of business growth: Ideal Client Acquisition.
We dig into what it really means to define your ideal client, why so many business owners get it wrong, and how refining your focus can transform not only your marketing, but your entire business.
From sales and systems to the role marketing should actually play in your business, this is a conversation packed with honesty, hard-earned lessons, and a few laughs along the way.
If you’ve ever said, “We need better clients,” this episode is for you.
🎙️ Listen now and start thinking differently about who you serve — and why it matters.
Learn More About Can I Borrow Your Car:
https://caniborrowyourcar.com
Subscribe to the Can I Borrow Your Car Substack:
https://bit.ly/CanIBorrowYourCarSubstack
Connect with Mike on LinkedIn:
https://www.linkedin.com/in/mikegarrisoncaniborrowyourcar/
Buy your copy of Can I Borrow Your Car:
https://amzn.to/3ZeudQV
Email Mike: [email protected]
Call Mike: 540-314-5665
Connect with John: https://www.linkedin.com/in/johnlusher/
Learn more about The Social Buzz Lab: https://webuildbuzz.com
By Mike GarrisonIn this episode of Can I Borrow Your Car?, Podcast, I sit down with my good friend and marketing partner, John Lusher, founder of The Social Buzz Lab, to talk about one of the most misunderstood, yet absolutely vital, parts of business growth: Ideal Client Acquisition.
We dig into what it really means to define your ideal client, why so many business owners get it wrong, and how refining your focus can transform not only your marketing, but your entire business.
From sales and systems to the role marketing should actually play in your business, this is a conversation packed with honesty, hard-earned lessons, and a few laughs along the way.
If you’ve ever said, “We need better clients,” this episode is for you.
🎙️ Listen now and start thinking differently about who you serve — and why it matters.
Learn More About Can I Borrow Your Car:
https://caniborrowyourcar.com
Subscribe to the Can I Borrow Your Car Substack:
https://bit.ly/CanIBorrowYourCarSubstack
Connect with Mike on LinkedIn:
https://www.linkedin.com/in/mikegarrisoncaniborrowyourcar/
Buy your copy of Can I Borrow Your Car:
https://amzn.to/3ZeudQV
Email Mike: [email protected]
Call Mike: 540-314-5665
Connect with John: https://www.linkedin.com/in/johnlusher/
Learn more about The Social Buzz Lab: https://webuildbuzz.com