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In episode 74, drawing from decades of running her own successful fashion and retail business and coaching other fashion product brands to do the same, Jane Hamill shares practical strategies and lessons on identifying and connecting with the ideal customers for your brand. She shares what’s working and what’s not in today’s fashion business landscape.
Jane Hamill is the founder of Fashion Brain Academy which offers online classes and coaching for apparel and accessories designers on the BUSINESS side of things. Her goal is for every designer to make a living using their creativity while becoming business savvy – even if they hate sales and cringe at the idea of a marketing plan. Jane ran a successful women’s wholesale clothing line and boutique & her work has been seen in Entrepreneur, CNN, NPR, InStyle, WWD, Lucky, etc. Her clothing line was carried in stores across the country, including Macy’s, Saks, Bloomingdale’s. After 14 years and 2 kids, she sold her wholesale and retail business and started coaching. She loves every minute of helping other entrepreneurs work on their dream businesses. You can grab Jane’s free guide, “How to Find Wholesale Fabric in Small Quantities".
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In episode 74, drawing from decades of running her own successful fashion and retail business and coaching other fashion product brands to do the same, Jane Hamill shares practical strategies and lessons on identifying and connecting with the ideal customers for your brand. She shares what’s working and what’s not in today’s fashion business landscape.
Jane Hamill is the founder of Fashion Brain Academy which offers online classes and coaching for apparel and accessories designers on the BUSINESS side of things. Her goal is for every designer to make a living using their creativity while becoming business savvy – even if they hate sales and cringe at the idea of a marketing plan. Jane ran a successful women’s wholesale clothing line and boutique & her work has been seen in Entrepreneur, CNN, NPR, InStyle, WWD, Lucky, etc. Her clothing line was carried in stores across the country, including Macy’s, Saks, Bloomingdale’s. After 14 years and 2 kids, she sold her wholesale and retail business and started coaching. She loves every minute of helping other entrepreneurs work on their dream businesses. You can grab Jane’s free guide, “How to Find Wholesale Fabric in Small Quantities".
Do you want fashion business tips and resources like this sent straight to your inbox? Sign up for the How Fitting newsletter to receive new podcast episodes plus daily content on creating fashion that fits your customer, lifestyle, and values.
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