The Signal Analytics Podcast

Identifying Closed Lost Deals to Reopen - Day 8 of 90


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Dan from MergeYourData goes on a 90 Day YouTube Sprint. Publishing 1 video per day based around Signal Analytics. We offer our insights and strategies that are most useful for our clients and in our work.

Day 8: Reopening Closed Lost Deals with Signal Analytics | 90 Day YouTube Sprint

In this episode, Dan Saavedra from MergeYourData walks you through the process of identifying and reopening closed lost deals using signal analytics. Learn about different types of signals—first-party, second-party, and third-party—that can help you recognize when a previously lost deal might become a viable opportunity again. Dan explains how these signals can be tracked and utilized to enhance your sales strategy, ensuring you focus on high-potential prospects without wasting resources on non-viable leads. Ideal for sales executives and revenue operations teams looking to increase revenue by efficiently revisiting past prospects.

00:00 Introduction to the 90-Day YouTube Sprint

00:10 Identifying Close Lost Deals to Reopen

01:51 Why Reopen Closed Lost Deals?

03:47 Types of Signals to Track

06:24 Using Signal Analytics Effectively

09:50 Intent Signals and Their Importance

...more
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The Signal Analytics PodcastBy MergeYourData